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Why is the price of my private label water higher than trays of generic or national brand name water obtained from the grocer, warehouse stores, or cooler distributors?

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Why is the price of my private label water higher than trays of generic or national brand name water obtained from the grocer, warehouse stores, or cooler distributors?

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Unlike mass-produced and warehoused generic labeled water, your water is bottled fresh at the time you place an order, in small quantities by industry standards. The handling of such bottling is specialized. Larger companies with cheaper case prices are unable and unwilling to fill such orders or assist with your private labeling needs. Your water is considered a unique and specialized custom product, tailored in every way to your marketing, business, and delivery needs. Your bottles promote YOU! They advertise what you are doing with maximum impact and exposure at relatively minimal cost! A noticeably refreshing liquid business card! You don’t achieve this with “someone else’s” label!

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