Why is the liquid wool wash so thin?
Because liquid soap is actually supposed to be like that. Most of us are used to the thick, full-bodied shampoos, shower gels, and hand “soaps”. In reality most of these are actually chemical detergents, not true soaps. Most of them have thickeners in them. While adding thickners to my soap is an option, I believe it is an unneccesary and deceptive practice. Proportionately, you’d end up with less soap per tube, and I’d have to charge you more for the expense of the thickeners. Just trust me on this one, a little goes a long way! You will notice, that while the liquid soap is thin, it is not watery. When you feel it between your fingers, it is smooth and slippery like soap should be.