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Why is SuperbaTM Krill Oil described as naturally clean and stable?

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Why is SuperbaTM Krill Oil described as naturally clean and stable?

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Antarctic krill live in some of the world’s cleanest waters. Thus, the potential for absorption and storage of environmental toxins is minimal. SuperbaTM Krill Oil is neither a manufactured concentrate nor a product in which the molecular structure of the oil or its constituents have been altered. Krill oil is considered as a stable marine oil — and Superba™ Krill Oil’s significant astaxanthin content further protects the oil’s beneficial omega-3 fatty acids from becoming rancid due to oxidation. Moreover, omega-3 fatty acids in phospholipids are less vulnerable to oxidation (harshening) than omega-3 fatty acids in triglycerides.

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