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Why is Picture Window so reasonably priced?

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Why is Picture Window so reasonably priced?

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We’re offering Picture Window for $49.95 ($89.95 for the Pro version) because we want to bring digital photography to the widest possible audience. Expensive software products like Adobe Photoshop are designed to help professional graphic artists and illustrators create commercial print advertising. That’s why they’re full of complicated features like four color separations, duotones and tritones, and CMYK editing — all of which are useless to photographers. By contrast, Picture Window was created by photographers for photographers, and it uses terms and techniques you already know. Not only does Picture Window cost a tiny fraction of what Photoshop does, but if you take a close look at the features that are really important to photographers like color balancing, perspective correction, tiled printing, and precision compositing, you’ll find that Picture Window is easier to use, more precise, and more powerful.

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