Why is physical attractiveness more important for women?
In many animals, including most mammalian species (roughly, milk-producing animals), the male looks much more spectacular than the female and is more dependent on his looks for reproductive success. A classic example is that of peacocks and peahens, where the male looks magnificent and the female comparatively dull; another example is of lions vs. lionesses. A general theme in such species is that the investment of the female in producing and rearing offspring is much greater, making the females largely choose the males and the males court the females, for which they need to impress the females, which they often do through their looks. Among humans, women invest more heavily in raising children, and courtship, with a minority of exceptions, mostly comprises of males seeking to impress women, but the general theme in human societies is that physical attractiveness (henceforth attractiveness) is more important for women. Why is this so? The feminist explanation is straightforward: patria