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Why is Nutella® hazelnut spread advertising itself as a breakfast food?

April 26, 2017Advertising breakfast food hazelnut spread

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Why is Nutella® hazelnut spread advertising itself as a breakfast food?

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European families and visitors have enjoyed Nutella® hazelnut spread as a breakfast staple on bread and toast for more than 40 years. The Ferrero Company wanted to introduce this traditional Italian breakfast item to the U.S. market to share the enjoyment of such a unique, convenient and tasty product. For more information on Nutella® at breakfast time, please visit “Tips for Moms” section of the site.