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Why is MKMF (Mnet Korean Music Festival) now known as MAMA (Mnet Asian Music Awards)?

April 26, 2017festival known Korean Mama mnet Music

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Why is MKMF (Mnet Korean Music Festival) now known as MAMA (Mnet Asian Music Awards)?

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The reason for this change is because the show will now be broadcast via Channel V International, which will send live coverage of the event to China, Japan, Hong Kong, Southeast Asia, Thailand and including Korea.