Why is Lightserve so much cheaper than other VDR providers?
The real answer is that we use cloud computing whereas our competitors serve expensive, front-loaded document software that was designed decades ago and comes with high licensing fees that they pass on to you. Also, many of our competitors’ sales models are focused on wining and dining large “high touch” accounts, whereas we think people will turn to our product if we build better software. And we just don’t believe data rooms should cost that much in 2011.
