Why is it that Grocery coupons have a cash value of 1/100th of a cent?
History of Grocery Coupons Those were the days of depression, say around 1937. Food items were distributed as ration. Books of Stamps (like coupons) were issued to citizens. Some merchants were smart. They claimed that their books of stamps were worth much more than they really were. They would then sell merchandise through catalogues at greatly inflated prices.
