Why is it important to pay attention to how people learn about retirement issues?
Many of the challenges that exist with respect to retirement are behavioral–the lack of savings, the growing obesity problem, related health issues, and so on. We all know what to do: Invest for the future, eat better, exercise more and manage our stress. We just don’t seem to get around to making good life choices. But we can make a lot of progress by focusing on how people learn and make decisions. We need to respect that in today’s world, advertising has a significant influence on Americans’ daily decisions about all aspects of life. This is one important reason why The Quest DVD goes beyond providing good information; it’s intended to influence viewers to make healthy life choices.