Why is it called “The Strawberry Music Festival?
The very first Strawberry Music Festival took place over Labor Day weekend in 1982 at Leland Meadows, located near the town of Strawberry. Although we knew the Leland Meadows location wouldn’t work again in the future, the first festival was extremely successful and we hoped to entice the crowd back once we found our new festival home. The following year, 1983, Strawberry moved to its current location, Camp Mather, a site of unprecedented grandeur which borders Yosemite National Park. We kept the name “Strawberry” because folks really seemed to like the name and we hoped to build on the reputation we established at our first event.