Why is information the perfect product?
• You control the product. You own it, you set the price and you never run out of something to sell. • Information products are inexpensive, easy to create and can last for years. • You can deliver many information products automatically. If you use this method, you can sit in your hotel room in Cabo San Lucas while you take and deliver orders from your laptop. (If you sell physical products such as printed books, CDs or DVDs, I will also show you my secret source that will deliver these automatically as well). • No competition. Every item you create is unique and you own the copyright. • You set the price based on the value the product delivers – not the cost to produce. One lady is selling her DVD of quilt patterns for $19.95 + $1.90 shipping. Her cost: $1.30 each. That’s a 1500% markup! • If you can come up with one information product – you can come up with more. This gives you endless opportunities to up-sell or cross-sell additional products.
