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Why is IBC waiving members’ cost sharing for certain generic drugs?

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Why is IBC waiving members’ cost sharing for certain generic drugs?

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Good health is the focus of our business at IBC. We are offering Rx for Better Health to encourage members to talk to their doctors and pharmacists about the appropriate use of generic drugs instead of more expensive brand name drugs for treating their chronic conditions. Rx for Better Health offers members an incentive to adhere to prescribed drug therapy for certain chronic conditions. Increasing the use of generics when appropriate will help contain health care costs for both our members and groups. Generic drugs provide the same quality, strength, and effectiveness as brand name prescription drugs, but they usually cost less.

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