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Why is Havoline Energy more expensive than conventional engine oils?

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Why is Havoline Energy more expensive than conventional engine oils?

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The high engine protection performance and fuel economy provided by this exceptional engine oil requires the use of a complex combination of performance additives and friction modifiers, as well as an expensive synthetic base fluid. However, when viewed in terms of the life-extending protection it affords your engine and the savings you will achieve at the petrol pump it is not expensive at all it is a true cost saver! Further, Havoline Energy is competitively priced with other synthetic engine oils, none of which boast the same combination of performance and fuel economy benefits as Havoline Energy.

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