WHY IS CNBC VIEWERSHIP PLUNGING?
The latest numbers from Nielsen show that CNBC’s ratings have taken quite a hit in the last year. Click for larger image Despite the most fascinating economic environment of the last 80 years viewers are actually turning their backs on financial TV’s powerhouse network. Why? It’s simple in my opinion. Investors are fed up with being spoon fed the perma-bull outlook. For 10 years now investors have listened to financial news networks feed them the “everything is going to be fine” line. And now,10 years later investors are realizing that everything is not fine. In fact, things are pretty bad. Stocks haven’t budged in 10 years and unemployment is at a 25 year high. Investors are tired of being lied to. I don’t know if CNBC tells their reporters to try to shed positive light on all of their reports, but it sure appears that way. After all, it would seem that what’s good for the economy is good for GE and it would certainly seem to be counterproductive to constantly throw negative news at v