Why is cities as far away as Frisco committing money to 2011 Football league super bowl?
Tourism officials banking on the 2011 Super Bowl to fill hotel rooms across North Texas have committed more than $2 million in public and other monies to the effort. About $1.5 million of that amount comes from the Dallas Convention and Visitors Bureau, a founding event sponsor. But participants also include communities as far-flung as Denton and Frisco, which are each more than 40 miles from the new Cowboys Stadium, where the game will be played. Eleven tourism boards in four North Texas counties are contributing money to the Super Bowl XLV Host Committee, said Tara Green, a top organizer for the group. Plano recently approved $38,200. Denton pledged $15,180, and Frisco $9,170. Those and other cities are tapping revenues from hotel/motel tax collections. The payments were determined by a formula that took into account proximity to the game and other factors. Organizers say the pledges are a small price for an event that, by some estimates, could generate as much as $500 million in eco
Tourism officials banking on the 2011 Super Bowl to fill hotel rooms across North Texas have committed more than $2 million in public and other monies to the effort. About $1.5 million of that amount comes from the Dallas Convention and Visitors Bureau, a founding event sponsor. But participants also include communities as far-flung as Denton and Frisco, which are each more than 40 miles from the new Cowboys Stadium, where the game will be played. Eleven tourism boards in four North Texas counties are contributing money to the Super Bowl XLV Host Committee, said Tara Green, a top organizer for the group. Plano recently approved $38,200. Denton pledged $15,180, and Frisco $9,170. Those and other cities are tapping revenues from hotel/motel tax collections. The payments were determined by a formula that took into account proximity to the game and other factors. Organizers say the pledges are a small price for an event that, by some estimates, could generate as much as $500 million in eco
The National Football League has already sized up North Texas for possible hotel and event space, telling cities like Plano and Frisco to expect to house … Sources: http://news.google.com/news/url?sa=t&ct2=us%2F0_0_s_1_0_t&usg=AFQjCNGXy-uSUSxsWstsAwgQMy5O93ecew&cid=1307011159&ei=87mrSriUAYui8wTI6JfXAg&rt=SEARCH&vm=STANDARD&url=http%3A%2F%2Fwww.dallasnews.com%2Fsharedcontent%2Fdws%2Fspt%2Ffootball%2Fcowboys%2Fstories%2F090509dnmetsupercities.411933f.
