Why is an online presence important in a small town?
If you think that an online presence is only for the “city-folk” you are sadly mistaken. Over 90% of people check out a company online before they even walk in the door or pick up the phone. Having an online presence not only creates more business but establishes trust, overcomes objections, answers questions and creates customer loyalty. This is no different in a small town. People like to know prices, experience and services before they actually make contact. They also like to refer friends to a business they use and a website domain name is often more memorable than a phone number.