Why is alife transitioning to a complimentary publication?
In its 128-year history, the primary objective of the Alliance magazine has been to tell the story of God at work through the C&MA—not to “sell magazines.” At a time in our culture when people are less inclined to pay for periodicals, a paid subscription-based model becomes a hindrance to the delivery of the Alliance message. If our goal is to present this message to as many Alliance people as possible, we must remove the financial roadblock.
Related Questions
- Why is it better to have an irrevocable life insurance trust purchase alife insurance policy on the donor, rather than have the heirs themselves own a permanent life insurance policy with the premium paid by the heirs with gifts by the now- living donor?
- Why was the advertising seeking donations for Johns Foundation blocked from publication in Blueprints and the Montgomery catalog?
- Are copies of the speakers’ notes and presentations available complimentary or for purchase?
