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Why is a MLM structure used, surely it will be simpler just to pay out the commissions to the seller of the services?

commissions mlm pay seller Services simpler structure SURELY Used
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Why is a MLM structure used, surely it will be simpler just to pay out the commissions to the seller of the services?

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One only has to recruit a few hundred users to earn £12,000 per month via our MLM structure, however, in order to earn the same via a Direct sales structure one would have to recruit 363,636 fax users

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