Why is a Facebook Page a better solution than a user profile?
User profiles are optimized for individuals. Facebook Pages are designed for businesses and brands to efficiently interact and communicate with users. Through Pages, businesses can engage with their fans and capture new audiences virally through their fans’ recommendations to their friends. These pages come pre-installed with custom functionality designed for various categories. For example, a band Page has a music player, video player, discography, reviews, tour dates and a discussion board that the artists can take advantage of. Facebook Pages are also not subject to a fan limit and can automatically accept fan requests.
