Why impact people can be apart of abercrombies casting calls?
the reason abercrombie & fitch/hollister do./ruehl no. 925/gilly hicks does this is because “impactors” are hired to do stock and filling the floor type jobs. They generally are not as great looking as the store “models” (associates) that are hired to really represent the look of the brand. Although they want impactors to be a good representation of the brand, many times if they are short handed they will have to hire substandard looking people and make them impact. This way they have a reason not to put them on the floor in plane view of the customer, and this prevents them from having to deal with uglier people sending pictures or thinking they might have a chance to be cast.
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- Why impact people can be apart of abercrombies casting calls?