Why hasn the WWE gone out and got sponsorship deals from Nike, Underarmour etc?
They WWE athletes hit a huge demographic that those kind of companies would love to bank on, so why no approach. Trust me, WWE would love to get those deals if they could. However, even though WWE has a dedicated fanbase of several million Americans (and many more people worldwide), major advertisers usually shy away from doing business with them. This is because advertising research has repeatedly revealed that, even though there are many WWE fans, the WWE fans that do exist are generally in very low income brackets and therefore do not have excess income to spend on advertisers’ products. Combine that with the general stereotype that wrestling fans are hillbillies, and the sad fact as always been that big name companies have not seen the benefit of teaming up with Vince McMahon. However, recent reports have indicated that Pepsi signed a deal with WWE, so perhaps the company’s fortunes in this regard are reversing. 4) What do you think about RAW putting countdowns to main event? Doesn
