Why has voter turnout been higher in presidential elections than midterm elections?
In plain English – the presidential election is a higher profile election as the job is higher profile and it’s a position people more often are exposed to. The president is the international representative of the American people. In addition, the media is hyped over presidential elections. More money is spent and there is more at stake. The executive branch of the government – essentially, the president – is perceived as being on an even level with the legislative branch (Congress) and judicial (Supreme Court). Also, one congressman is important for one state, essentially. There are 438 of them for the whole country. However there is one president who is chosen by all and serves all.