Why has Serato made ITCH?
For several years Serato has wanted to provide a way to DJ without the hassle of carrying around 1200s, or in places (like the back of a car on a road trip) where turntables are impractical. We would have loved to have made ITCH with Rane, but like it says in the FAQ, “Rane do not currently make any controller products that are suitable for the ITCH system”. Given that, a couple of years ago we approached a variety of hardware companies about fulfilling the vision we had for ITCH. Vestax were an obvious choice, since their VCI-100 MIDI controller has the right form factor and really just needed the addition of a soundcard to be most of the way to being a fantastic ITCH controller. The result of that development is the VCI-300 launched at the NAMM 2008 show. See www.vestax.com In addition, we chose to work with Numark because they “got” our vision and bring an interesting twist with their motorized platters which allow many interesting mixing techniques not otherwise possible with a por