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Why Guinness Sells Beer in Nigeria, Ireland and other country?

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Why Guinness Sells Beer in Nigeria, Ireland and other country?

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and Guinness now sells more beer in Nigeria – “there’s a drop of … I was mulling this over the other night while I drank a bottle of Becks that cost … Nigeria is a country of over 140 million people ompared to Ireland’s 4.1 million. … Indeed the UK is a massively bigger market for Guinness than Ireland, … Sources: beerblog.genx40.

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Ireland is still the second-biggest beer-drinking market in the world, after the Czech Republic. But beer consumption has declined 15% since 2001. Rural pubs were closing last year at the rate of more than one a day, victims of high taxes, increasing supermarket sales and a nationwide smoking ban that went into effect in 2004. Add to that an explosion in demand for wine and high-end coffee here, and Guinness now sells more beer in Nigeria – “there’s a drop of greatness in every man,” the ads for the extra-robust, 7.5% alcohol foreign extra stout tell Nigeria’s receptive males – than it does on the Emerald Isle. Sources: http://beerblog.genx40.

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