Why don my paid click stats match my Envyus Media stats?
Click tracking between two sources rarely match 100%. Some of the clicks a publisher purchases from a third party might get IP filtered because they are from a country the campaign doesn’t accept. Even if you’re buying specific country-targeted traffic to send to a campaign accepting traffic from that same country, rarely does the logic behind two IP filters match 100%. It could also be that the surfer abandons the browser before a click is tracked on both sides. A small discrepancy in click stats is expected and normal.
