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Why don commissaries offer “savings cards” like other grocery store chains?

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Why don commissaries offer “savings cards” like other grocery store chains?

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Many grocery stores offer “savings cards” customers show at checkout to save on that week’s specials. Your passport to savings is your ID card. You save a bundle on your overall grocery bill, not just on “loss leaders” advertised to lure you into a store. Though your average savings at the commissary is 30 percent or more, certain departments offer even greater bargains, primarily in the perimeter of the store – produce currently provides 33 percent savings; meat, a whopping 39.3 percent savings. In high-cost locations such as overseas bases, commissaries save patrons more than 38 percent, and in Hawaii, more than 50 percent.

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