Why doesn’t Hitwise paid and organic data match my site-centric data?
There are a few reasons why this would occur: 1. Hitwise does not provide statistics on total website traffic – it is based on traffic from local users only, and so does not account for any traffic a website may receive from international users. 2.Timeframes may be different. The Hitwise Search Intelligence™ data is based on 4- or 12-week rolling data. 9. Will the new paid and organic search terms feature cost more? Access to paid and organic search terms will require an additional investment. Please contact your Account Manager for more information.
