Why Doesn Everyone Redeem the Gift Certificates?
No advertising medium gets 100% response. In fact, many direct marketing professionals celebrate when their returns exceed 1-2%. However, because Loyal Rewards is an “opt-in” program (meaning your customers REQUESTED to receive your offers), you’ll likely enjoy better response-for less money-than most any other form of advertising. In fact, many of our clients enjoy a 5-75% redemption rate depending upon their type of business. Some of your customers, of course, may be too busy or on vacation or simply not in need of your product or service when they first receive your offer. The good news is that many will save your Gift Certificate and use it later!
