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Why does the Gay & Lesbian Fund ask for demographic information?

demographic fund gay lesbian
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Why does the Gay & Lesbian Fund ask for demographic information?

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Your staff and volunteers have first-hand knowledge of the people who use your services, and/or attend your events. The demographic information you provide helps the Gay & Lesbian Fund grant review team – as well as your own organization – better understand the populations you serve. This knowledge can help you customize services or fundraising approaches to best fit your clients and donors.

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