Why does Stevia cost so much?
There are many reasons actually. 1) Stevia is a plant that has to be cultivated before it can be used as a sweetener. This requires large investments of capital to buy plants, farms, equipment, etc. to grow and harvest the plants. There is also the expense of the equipment to process the leaves into the pure stevioside. 2) When compared to sugar and the artificial sweeteners, yes, it is expensive. Stevia is not widely cultivated like sugar is. Sugar is also a very expensive product to grow and process but with hundreds of countries growing and processing sugar, economics becomes a major factor in price. As for the chemical sweeteners, face facts, its nothing but a blend of cheap chemicals. That is why it is so profitable. 3) There are also some people in this business (stevia business) that either have inefficient and expensive suppliers or they are actually (yes I know this is hard to believe) overpricing for the sake of money. They sell low quality stevia and/or they sell stevia usin