Why does Out-Value use a workbook format?
A. It is difficult to just read your way to selling success. You also need to work your way to sales excellence. Out-Value’s workbook format and interactive On Your Terms CD lets you apply and test your comprehension of MeasureMax’s key concepts at the end of each workshop. It is like attending a seminar where you are both the student and the instructor. It also resembles a cookbook. You learn “recipes” for success to use. Then, you add your own spices to fit your unique style and those of your customers.
