Why does Out-Value only have one program while other sales training programs have numerous courses?
A. Different aspects of selling such as strategy, tactics, questioning skills, closing, presenting, qualifying, targeting, and listening do not operate independently of one another. Therefore, MeasureMax — in one complete system — shows how these selling elements all connect to create measurable value and price-resistant barriers to competition. Piecemeal training methods and programs are similar to learning how to play basketball by going to different camps for dribbling, defense, passing, rules, shooting, and then leaving it up to everyone to piece together their own game. This approach is not very effective in learning how to sell either.