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Why does my store’s ranking change when maturity levels are checked and unchecked?

April 26, 2017checked levels maturity ranking store unchecked

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Why does my store’s ranking change when maturity levels are checked and unchecked?

1 Answer

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GSA calculates relevancy relative to the other results; it’s not an absolute ranking. Your store may be ranked high when adult and mature listings are included, but can be lower when listed with G-only results. Conversely, having a lot of mature and adult listings that are relevant to your search query may mean that your parcel is pushed several pages down.