Why Does LipSense contain SD Alcohol 40?
Science Behind the Product – LipSense LipSense® Long Lasting Liquid Lip Color is made of a combination of ingredients. Here are a few key components: SD Alcohol 40 – SD Alcohol 40 is nothing close to isopropyl alcohol – or rubbing alcohol. In fact, you need SD Alcohol 40 to apply LipSense® to your skin. We formulate LipSense® with SD Alcohol 40 because: * It is thinner than water and suspends the tiny particles within the formulae. * It evaporates from the skin upon the delivery of the technology to the skin. (The “tingling” sensation felt on the lips, when some wearers first begin to use the color, is the evaporation process of the SD Alcohol 40.