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Why does it cost more to translate advertising pieces?

Advertising COST pieces translate
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Why does it cost more to translate advertising pieces?

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Advertising text is creative, and requires extra time to translate adequately. The content must be adapted to fit the culture of the targeted region. Advertising often includes clichés, humor, or plays-on-words that have no direct correlation in other cultures.

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*Sadly, we had to bring back ads too. Hopefully more targeted.

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