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Why does Hilti Online collect personal information?

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Why does Hilti Online collect personal information?

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Your personal information (e-mail address, name, phone number, and mailing address) allows us to contact you, if necessary. It provides you with the opportunity to access parts of the web site where legal requirements apply. In addition, we want to improve your browsing experience by using your personal information to offer content tailored to your particular interests. In that way you will receive more of what you want, and less of what you do not want. We monitor customer “traffic patterns” and site usage to help us further develop the structure, the design and the layout of “Hilti Online”. We may use the information to notify you about important changes to the web site and new Hilti Online services. If you do not want to receive this information, please go to “Change my profile” to change your preferences at any time. Hilti Online will release account information to third parties when such release is reasonably necessary to (i) comply with law, (ii) enforce or apply the terms of any

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