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Why does business need a balanced scorecard?

balanced Business scorecard
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Why does business need a balanced scorecard?

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(Part 1). Journal of Strategic Performance Measurement 1, no.1 (February-March 1997): 5-11. This article traces the evolution of performance measures from exclusively financial performance measures toward the balanced set of performance measures that many forward-thinking organizations are now using. The Balanced Scorecard provides a vehicle to translate performance measures from four perspectives: financial, customer, internal-business-process, and corporate learning and growth. • Kaplan, Robert S. and David P. Norton. Why does business need a balanced scorecard? (Part 2). Journal of Strategic Performance Measurement 1, no.3 (June-July 1997): 5-10. This article examines the need for a Balanced Scorecard method of translating strategy into specific objectives and measures, as well as means of monitoring progress. The Balanced Scorecard should have an appropriate mix of outcome measures (lagging indicators) and performance drivers (leading indicators) to describe where a company has bee

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