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Why does belairdirect use a third-party to provide comparative rates on its website?

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Why does belairdirect use a third-party to provide comparative rates on its website?

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We partnered with Kanetix Ltd., a third-party company that provides insurance rate comparisons for dozens of Ontario companies through their website, kanetix.ca. By allowing you to access the kanetix rate comparison table after obtaining your car insurance quote at belairdirect.com, you can see how an independent, non-insurer, third-party company compares our offer against some of the competition. This way, you know you are getting unbiased information that will help you make the right decision.

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