Why do watches with the same movement/calibre have such different prices?
Many brands have various suppliers for their movements. Today it is not difficult any more to find out, what movement the watch has. Thus it is possible, that a low priced watch has the “same” movement as a valued watch. Often, this provokes incomprehension. On the one hand, the movement certainly is a great component of a watch, but on the other hand, there are several more, such as form and construction of the case, refinement, dial, etc. Not least, an important price and product component is service, attendance and brand equity. This should be considered when buying a watch.
