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Why Do So Many Fail In The Home Based, Direct Sales Industry?

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Why Do So Many Fail In The Home Based, Direct Sales Industry?

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The number of people searching for and starting home based businesses has skyrocketed in the past few years. It is one of the fastest growing segments of the economy. Even Warren Buffet has got in on the action by recently purchasing 3 direct sales companies that are home based. It is easy to see why direct sales businesses are so appealing. With low start up costs, high income potential, being your own boss, no employees and never having to commute… Who wouldn’t want that? But is getting your own direct sales business really as easy as they make it sound? In reality, most people simply don’t make it in the direct sales industry. The numbers of those who fail are pretty high. So why do so many people fail? The first thing that you will notice about nearly any home based business is a lot of hype in the advertising. Hype comes with any type of sales; it’s just part of doing business. Unfortunately, many people get caught up in the hype and don’t look beyond it. It is absolutely possib

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