Why do printers sell more printing with direct mail?
There are several reasons. First, direct mail works. Many printers have found direct mail advertising to be one of the top ways to build sales. Direct mail is the best advertising medium printers can use to demonstrate their level of quality and ability. Direct mail provides your prospects and customers with tangible examples that show what your printing shop is capable of producing. In addition to this, many printers have found another good reason to use Ink Inc. direct mail. They’ve found that after sending out their own mailer a lot of prospects and customers call and ask them to create and print some monthly marketing pieces for their own companies.
