Why do companies with EMA monomers charge more?
It’s the cost of doing legitimate business. It takes money to make products that are safe and easy to use. “There’s now a product that saves technicians time because it doesn’t require the use of a primer,” notes McGee Neben. “No one is going to spend six months making something better and safer and say, ‘Here it is for free.'” What should I tell my clients? What you shouldn’t tell clients matters most. Don’t say MMA is deadly and toxic, because it’s not. It’s used in dentistry all the time. Instead, tell your clients that great looking nails shouldn’t hurt them! Raise their expectations. Then, explain why you use what you do. Tell them that EMA is safer. Explain how you adhere to strict sanitation guidelines in the salon and that all of your nail techs are highly trained. Better yet, read the behindthechair.com position statement on MMA, which appears below, then copy it and distribute it in your salon. (Want More? Write the Nail Manufacturers Council at 401 N. Michigan Ave., Chicago,
