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Why do companies go for stock splits?

companies splits stock
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Why do companies go for stock splits?

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Usually companies go for stock splits when the stock’s price zooms up to some phenomenal level and hence, becomes out of reach of many investors. Splits in such cases make stocks affordable and usually lead to increased buying and hence, also increase liquidity. Naturally, it is expected that the stock’s value will make an upward ascent soon after the split and investors will stand to gain.

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