Why do BMW models appear to be less expensive in the U.S.?
While on the surface a U.S. vehicle may appear to be less expensive, there are several other factors that would significantly increase the cost of purchasing and owning a U.S. vehicle. These include: • Features – Canadian and U.S. vehicles generally have different standard equipment levels; as a result, the base MSRP is not an accurate indicator of the actual price difference. For instance, on the BMW 335i Cabriolet, the U.S. model includes Tire Pressure Monitor (approximate value of $350) as standard equipment on top of the base model. However, additional standard equipment on the Canadian model includes heated seats, lumbar support, auto-dimming interior and exterior mirrors, electric compass, universal garage door opener, through load with transport bag and Park Distance Control. Combined, all of the Canadian equipment would have a value of approximately $2,400, significantly reducing the price advantage of the U.S. model. • No-Charge Scheduled Maintenance – For a vehicle that is dr
