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Why do ALEVEs bottle and cap look different?

April 26, 2017aleve bottle cap different look

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Why do ALEVEs bottle and cap look different?

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The ALEVE cap was specifically designed to be both child-resistant yet convenient to open for adults. Whereas many package caps require a certain amount of strength or force to open, the unique design of the ALEVE cap only requires a simple, simultaneous two-fingered pinch that leads to the cap twisting off with ease. The ALEVE easy-to-open, Safety SQUEASE bottle has a unique shape to make it distinctive and allow the package to fit comfortably in the hand.