Why do 93 Tips booklets have ISBNs and barcodes?
We designed the 93 Tips series to help businesses promote themselves to customers and prospects, but we also realized that some companies might prefer to sell these booklets instead of giving them away. We assigned an ISBN and created a standard EAN-13 barcode to make that easier. If you’re giving them away, you won’t need the barcode. But one side effect is that the people who receive your booklets will realize that what you’ve given them has a $5.00 list price. That realization alone helps make our booklets a great promotional tool for your business. (Return to the top.
