Why did the New Rainbow Bridge switch to a different format?
The short answer would be price, but that doesn’t begin to cover the details. When Gaia Herbs mentioned that they now offered Essiac in a concentrated form, we decided to try it out in our rescue. Gaia has long had a reputation as a dependable source for herbal treatments; they even grow their own herbs under controlled conditions, to assure consistency from one batch to the next. Over the course of several months, we found virtually no difference in our results between the two different Essiac treatments. What we did find is that not only is the concentrated format cheaper, but it also has a much longer shelf life: over 4 years, as opposed to a few months. And because of its smaller size, the shipping costs are lower, too. Basically the same quality product for less money: a win-win situation.