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Why did the Commission propose EU legislation on health and nutrition claims on food?

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Why did the Commission propose EU legislation on health and nutrition claims on food?

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The aim of the draft Regulation on Health and Nutrition Claims is to ensure that consumers are not misled by unsubstantiated, exaggerated or untruthful claims about foodstuffs. With the proposed legislation, consumers would be able to rely on clearer and more accurate information on food labels, enabling them to be properly informed on the food they choose. This ties in with the EU campaign for healthier lifestyle choices, as well as the Commissions consumer protection objectives. The proposed Regulation also aims to provide food producers and manufacturers with clear, harmonised rules that would ensure fair competition and help protect innovation in the food industry, by ensuring that manufacturers making genuine health and nutrition claims are not competing with false or inaccurate claims. What products will be covered by the Health and Nutrition Claims legislation? The Regulation would apply to any food or drink product produced for human consumption to be sold on the EU/ Member Sta

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