Why did the Balli Group decide to buy BBG Alum? How does it fit within its international strategy?
As you probably know Balli Group is a very strong international trading company, particularly in steel and non-ferrous metals. The group has many interests in a number of countries all over the world. Hence it was natural that Romania, an East European country with a very strong heavy metal industry attracted Balli. This was the initial reason for being in Romania. Based on the opportunities available at the time the group took interest in a number of branches: BBG is one. Convex, the largest bulk handling port in the black see Romania (Constanta) has also been purchased by the Balli Group. In addition a bank and an insurance company in Bucharest – were formed. A telecommunications interest and a trading company were further expansions in Romania. So as you can see the group has come to Romania not just for a short-term visit and quick profits but rather, it is ready to stay and make a long-term investment to benefit itself and to also help the country. Is BBG Alum fully owned by the B
